Account reads on demand
Structure, status, and targeting across your ad accounts, in plain language.
Pinterest Ads connector
Pinterest Ads MCP Connector – Pin Performance in Plain English
Pinterest is where intent shows up early. People plan purchases there weeks before they buy, which makes it the channel with the longest payback window and the least day-to-day attention. Spend runs, seasons turn, and the account gets a real look twice a year.
The Pinterest Ads connector puts it on the radar for good. It links the AI you already use, like Claude, ChatGPT, or Copilot, to your Pinterest ad accounts through Mad Fish Elements. Your AI reads the account structure: campaigns, ad groups, and the promoted Pins inside them, and pulls the analytics that show whether early intent is turning into results. The channel that works on long cycles gets checked on short ones.
See it
What Your AI Can See
Connect your ad accounts, and your AI reads what is running: the campaigns, the ad groups under them, the Pins doing the work, and the targeting that aims them. Analytics come back on plain questions: spend, impressions, saves, clicks, and results over any date range, at the level you ask about.
Pinterest's rhythm makes two questions especially valuable here. The seasonal one: "how is this quarter's push pacing against last year's?" catches the channel in its natural planning cycle. And the creative one: "which Pins earn saves and clicks?" respects that on Pinterest, the Pin is the ad, the landing page, and the bookmark all at once. Both are sentences here instead of export sessions.
As everywhere on the Gateway, the mix view is one question away: Pinterest beside Meta and TikTok, so the long-cycle channel gets judged on its own clock but in full view.
Do it
What Your AI Can Do
The Pinterest connector is reporting-first, and this page keeps its claims to that:
Analytics any way you need them
Performance at account, campaign, ad group, or Pin level, over any range, returned as a visual report in the chat.
Seasonal watching
Scheduled briefs matched to the channel's cycles: the weekly pace check during a push, the monthly review between them.
Creative intelligence
Pins ranked by saves, clicks, and results, so refreshes follow the evidence.
Campaign changes are made in Pinterest's Ads Manager today, with your AI's findings in hand. If execution operations ship for this connector, this page will say so then.
A working session
Ten Minutes at Season Start
In practiceThe session Pinterest actually needs: the fall push just launched. You ask, "Pinterest performance for the first two weeks of the push, by campaign, versus the same window last year." Your AI returns both, side by side. Pacing is ahead on impressions, behind on saves. You ask, "Which Pins are earning saves?" Three new Pins lead; the carried-over creative trails. You take that into Ads Manager and weight the fresh creative. Ten minutes, and the season's budget just got steered while steering still matters.
The return
What You Get Back
A long-cycle channel on a short leash
Seasonal pushes get read weekly instead of autopsied quarterly.
Creative decisions with receipts
The Pin leaderboard replaces gut feel about what deserves budget.
Year-over-year memory
This push versus last year's same weeks, on demand, without spreadsheet archaeology.
A fair seat in the mix
Pinterest judged beside its peers, on its own longer clock, with live numbers.
Use cases
One Conversation, Real Account Work
"Show Pinterest spend, impressions, saves, and clicks by campaign for the last 30 days."Pinterest Ads
The account rollup as a visual report.
"Which Pins earned the most saves this month?"Pinterest Ads
The creative leaderboard on the metric Pinterest is built around.
"Compare this fall push to the same weeks last year."Pinterest Ads
The seasonal answer, both windows live.
"Which ad groups are spending with no results?"Pinterest Ads
The waste shortlist for the next Ads Manager session.
"During the push, send me a Monday pacing brief."Pinterest Ads
Season-long supervision on a schedule.
For in-house teams
Close the expectation gap
Pinterest usually belongs to whoever ran the last seasonal campaign. Standing briefs give it a permanent owner without a permanent meeting, and the Pin leaderboard makes creative planning concrete.
For marketing teamsFor agencies
Run the whole book
Retail and DTC clients ask about Pinterest every planning season. Read every client account from one connection with per-client permission walls, and walk into the seasonal meeting with the year-over-year answer already built.
For agenciesReports worth sharing
From Live Account to Clear Story
Ask in chat and share the dashboard without building exports or taking screenshots.
Seasonal Pacing Report
This push versus last year's, week by week. Built for the planning meeting.
Pin Performance Board
Saves, clicks, and results by Pin. Built for creative decisions.
Account Rollup
Spend and results by campaign, any range. Built for the monthly check.
The charts do the talking: line for pacing, horizontal bars for Pin rankings, donut for spend share. And when your leaders or clients want these anytime, the Data Visualization add-on turns your reports into always-current dashboards they open from a link. Ask in chat; share the dashboard.
The useful signals
The Numbers That Matter
Pinterest's scoreboard runs on intent forming early. Saves lead everything: a save is a plan taking shape, weeks before a purchase. Impressions show reach into the planning moment. Clicks and outbound clicks mark the step from planning toward doing. Cost per click keeps the efficiency honest. And spend by campaign against the seasonal calendar tells you whether the push is pacing. The reading habit is seasonal. During a push, watch saves weekly; they predict what conversions will do later. Between pushes, a monthly rollup is enough. Judge Pinterest on its own clock, with saves as the early signal, and the channel makes sense. Judge it on last-click alone and it never will. This connector makes the right reading the easy one.
A practical start
Your First Week
Day one: connect the ad accounts and take stock; "Show campaigns, ad groups, and status." Day two: pull the rollup. "Spend, impressions, saves, clicks by campaign, last 30 days." Note the saves; they are the channel's early signal. Day three: read the creative. "Which Pins earned the most saves this month?" The leaderboard tells you what the audience is planning around. Day four: run the seasonal check. "Compare this month to the same month last year." Pinterest lives on cycles; now you can see yours. Day five: set the rhythm. "During pushes, send a Monday pacing brief; otherwise monthly." By Friday the planning channel has a plan of its own: watched weekly in season, monthly out of it, with creative decisions grounded in saves instead of guesses. The long-cycle channel finally runs on your calendar instead of around it.
Works best with
Build the Connected View
Pair Pinterest with GA4 to track early intent through to eventual action; the save-to-visit-to-purchase path is long, and both ends need reading. Add Meta for the visual-channel comparison, and Shopify where the catalog is the store, because on Pinterest the product is the creative.
Clear limits
What This Connector Will Not Do
It will not manage your organic boards or publish Pins; this is the ads surface. It will not change campaigns today; findings travel to Ads Manager with you, and this page will not imply otherwise. It will not invent seasonal patterns; every comparison comes from your account's real history. And it will not read accounts you did not connect.
Governance
Governed Access Your Whole Org Can Live With
Access is set per person, not per account, so Read seats see everything and change nothing while Write seats create and edit with your approval flow in front of every change. Delete access goes only to people you trust to clean up, and many teams start read-only, check answers against the platform, then widen access as the audit trail earns it.
You choose the level of human review and can change it at any time, while every action records what changed, when, and who approved it. Per-user access means Elements never stores your Pinterest Ads password, and your data is never harvested or resold.
Per-user accessRead / write / delete per seatFull audit trailApproval flow on every change
Setup
Setup Takes Minutes
- Start your trialCreate your Elements account and connect it to your AI.
- Link Pinterest AdsSign in through the secure connection screen and choose what to connect. No code and no engineers.
- Set permissionsDecide who can Read, who can Write, and who can Delete. Start conservative and widen as trust builds.
- Ask your first question"How did we do last month?" is a complete instruction.
Plans, account limits, and the multi-client Agency plan are on the pricing page .
FAQ
Pinterest Ads Connector Questions
Is this reporting only?
Today, yes: structure, targeting, and analytics across ad accounts, campaigns, ad groups, and Pins. Edits happen in Ads Manager with the findings in hand; if execution ships, this page says so then.
Why is the saves metric featured so heavily?
Because saves are Pinterest's early-intent signal: a save is a plan forming. Watching saves during a push tells you weeks before conversions do whether the creative is landing.
Can it compare seasons across years?
Yes. Ask for any two windows and get them side by side, from your account's live reporting, without maintaining a comparison spreadsheet.
Will my AI change things without asking me?
No. Your AI acts only with the permissions you set, and changes follow the review level you choose. Read-only seats cannot change anything, because the approval flow is the product working as designed.
Which AI assistants can our team use?
Your team can use Claude, ChatGPT, and Microsoft Copilot, while other AI tools can likely connect when they support MCP, the open standard for linking AI assistants to outside tools.
Is my data used to train anything?
No. Your data stays yours, so nothing is harvested and nothing is resold.
Focus on the Strategy, Delegate the Launch
The teams winning with AI are not handing their accounts to a black box; they keep the strategy and delegate the hands-on-keyboard work, while approvals and an audit trail make it safe to move fast. Connect the account you already have through the Gateway and ask the question you would normally build a report to answer.
Your first 14 days are free. Add your card to start, and cancel before the trial ends to pay nothing.